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Q3 Prestige Beauty Sales Rise 25% Ahead of Critical Holiday Period

NPD Group releases newest data and indicators for gifting season.

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By: Christine Esposito

Editor-in-Chief

Beauty is riding high into the holidays. In the third quarter of 2021, US prestige beauty industry revenue reached $4.9 billion, a 25% increase versus Q3 2020, according to new point-of-sale data from The NPD Group.   Makeup, the hardest-hit beauty category during the pandemic, continues to show revenue increases in 2021. Sales rose 24% to $1.7 billion, according to NOD Face makeup products including blush, bronzer, highlighter and tinted moisturizer grew double digits, as did lipstick and lip...

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